Step 2: Build a Regional Following for Your Band by Trading Shows

A local following gives your band serious leverage. While you can generate buzz for your band internationally by promoting online, ultimately, musicians must tour to create a real connection with people all over the world. However, independent bands have a difficult time getting gigs with stable promoters in other towns. Fret not, though! There is a time-tested technique with its roots in the Old School punk rock Do-It-Yourself tradition that was designed for just this very situation: trading shows. It is important to note that bands from any genre can use this technique.

Read more HERE.

Read Step 1 HERE.


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